Focus on upcoming ray of sunshine,
not recurring fears.
We provide strategies and processes to help transform your Products into a Brand.
“Every new product is the culmination of an entrepreneur's passion and hard work.
Some of these products go on to become beloved brands, but most fade away.
We will be the godfathers to your products, helping them to grow into successful brands,
just as we would help our own children.”
Over twenty years. Four iconic global brands—Polo Ralph Lauren, Timberland, Columbia Sportswear, and Villeroy & Boch. Throughout my career, I’ve learned that building a brand people love for a lifetime requires more than just strategy; it requires a soul. I’ve seen what it takes to scale, and more importantly, how to lead when the path gets steep.
Starting or growing a business feels like a walk before sunrise. It is a quiet, electric mix of excitement and trepidation. You know you’re ready for the next step, but you also know the challenges that lie in the shadows.
I’m not here to be a distant consultant. From startups to MNCs, I act as your partner—working in the trenches to turn vision into reality.
Ready to take the next step?
Let’s walk before sunrise.
CEO, Julien Hong